Designer with 15 years experience in user research, service design and brand development, Passionate about helping organisations develop branded services that deliver on their promises. Director of Joy. Previously @nhsdigital @wearesnook @wearewithyou She/her.

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Emma Parnell

Freelance specialist in user research, service design and brand development. designforjoy.co.uk Previously @wearesnook, @nhsdigital, @wearewithyou.